Content Marketing Specialist - Blog Writer
We are seeking a Content Marketing Specialist to join our growing marketing team. This role is ideal for an early-career writer who is passionate about storytelling, digital marketing, and content that drives real results.
You’ll play a key role in producing high-quality written content—primarily blog content—while supporting broader content initiatives across our website, email marketing, and paid and organic channels. This is a great opportunity to grow your content marketing skills in a collaborative, fast-paced environment.
Key Responsibilities
Write engaging, SEO-optimized blog content that supports business goals and audience needs
Assist in developing and executing content marketing strategies aligned with brand and campaign objectives
Create written content for blogs, emails, paid ads, and website pages
Conduct research on industry trends, topics, keywords, and audience interests
Optimize content for SEO, including keyword usage, metadata, formatting, and internal linking
Collaborate with the content marketing team on content ideas, themes, and campaigns
Manage assigned content deadlines and contribute to content calendars
Review content performance metrics and apply insights to improve future content
Support messaging development for key services and solutions to ensure brand consistency
Contribute to the evolution of our brand voice and storytelling approach
Qualifications & Skills
Bachelor’s degree in Marketing, Communications, Journalism, or a related field
Strong writing and editing skills with excellent grammar and attention to detail
Creative thinker with strong storytelling abilities
Basic understanding of SEO best practices and content optimization
Ability to manage deadlines and work both independently and collaboratively
Previous experience in content writing, blogging, or digital marketing (internships or freelance work count)
Familiarity with WordPress, Google Docs, and tools like Canva is a plus
Fluent in English
KPIs & Success Metrics
Growth in organic traffic and on-page engagement
Improved keyword rankings for assigned blog topics
Consistent on-time content delivery
Positive internal feedback on content quality and collaboration
Why You’ll Love This Role
Supportive team environment with mentorship and growth opportunities
Hands-on experience with real-world content strategy and performance metrics
Opportunity to develop as a content marketer, not just a writer
Your ideas and creativity will be encouraged and valued